October 31, 2009

The Globe and Mail - Focus

Interview in the Globe and Mail

‘I solemnly swear … to never become Bernie Madoff’

(click logo for full article & interview)

October 24, 2009

yK com Logo Green


I recently asked David about his company, YourKloset.com, and his business model, below is his response.


“Who we are and what we are about can best be summed up in three words: fashion, style and lifestyle; while bringing to university students and young professionals (18 – 30 years old, male and female) the latest styles and trends from our global kloset. Established in May 2009, yourKloset.com is already an accredited media outlet. Its unique voice and refreshing approach to sharing information makes yourKloset.com a welcomed addition to the new media world. With a combination of industry professionals and style-driven students posting blogs daily, yourKloset.com aims to be the point of reference for elements of style, not force fed trends.”


Review: Montreal Fashion Week Update: Produced and presented by Sensation Mode, the semi-annual Montréal Fashion Week (MFW) is confirming as a rendez-vous of choice for national and international buyers. By generating the attention of leading networks, alternative environments and parallel circuits with id leading design framework, MFW has carved out a unique reputation for itself, appealing to prestigious buyers from all over the world. The 17th edition of Montréal Fashion Week showcased more than 20 great local, national and international designers introducing their Spring-Summer collections for 2010.


October 19, 2009

enter


Enterprize Live: Starting Up Your New Venture is an interactive Q&A that will be streamed live to students, professors, entrepreneurs, and business professionals across Canada on October 24, 2009 at 1:00pm PST. Held in partnership with TechVibes, a technology blog community with over 50,000 members in Canada and the US, the webcast will feature three panelists, with specializations in serial entrepreneurship, web technology, and venture capital, fielding and discussing 30 second video questions about about all aspects of starting up a new venture from the audience.


The webcast will feature host SuperAngel.ca’s Harley Finkelstein and panelists discussing audience-submitted questions about entrepreneurship, web technology, and venture capital. Joining Finkelstein this week is Chide.it’s Aydin Mirzaee – an avid technologist and passionate entrepreneur. Mirzaee is a graduate of the Electrical Engineering & Management program at the University of Ottawa and has co-founded a number of companies in the tech sector.


Viewers are encouraged to submit their questions prior by midnight on October 23rd. The questions can be written or in video, and should be emailed to live@enterprizecanada.org. In the case of video, please upload video questions to YouTube and include a link to the video in your email – be sure to limit to 30 seconds.


Click LOGO at Top for Further Details or See Video.


October 17, 2009

wee2


Last week, Nathaniel Devine and Pablo Salzman unveiled their Weee product line that allows men to play soccer, hockey or football while they pee. The duo focused in on the concept last fall as the recession began, identifying the simple game as a powerful but affordable product for bars, restaurants, hotels and more. “At $7.99 most buy it on sight. Reaching their hundreds or thousands of customers with a memorable and talking point experience for under $20 is a no-brainer for any manager or owner” comments CEO Pablo Salzman. “Getting their clientele laughing, having fun and telling their friends is valuable stuff” adds COO Nathaniel Devine.


From TV celebrity chefs, to jazz bars, to Irish pubs, to pro sports teams everybody is getting in on the fun. Several high end corporate offices have also caught on to The Weee and are offering male employees a chance to de-stress during the busy day with the game. “R&D is working hard on developing a product for the female workforce.” jokes operations chief Nathaniel Devine. The Weee’s, impressive digital presence allows fans and the growing following of self accredited professional urinal gamers to share tactics, add pictures and tales from the field, watch some of The Weee’s own short video bits, or follow breaking news on a blog. “It’s remarkable to see. The word of mouth and the wow factors inherent with The Weee games are making it spread really quickly.” adds Salzman. “Every day of our lives is so special, laughing a little more, enjoying the little things in life a little more is so important …. we feel The Weee can play a small part in making a ton of guys laugh a lot more everyday ” concludes Devine. For more information visit TheWeee.com


October 14, 2009

A few days ago I received a press release that Yogavive was being featured on the health foods segment of Good Morning America. Impressed as I was, I emailed one of my best friends and fellow entrepreneur Michael Blicher to see how he accomplished this, below is his response.


MB: “I got Yogavive products featured on Good Morning America with the help of superior PR services. We engaged a PR firm in LA who has particular press contacts around the country, albeit at a premium. We were exhibiting at the Natural Products Expo East in Boston at the end of September and our PR firm reached out to a plethora of media outlets to come review our brand at the show. The team who was doing the Healthy Living segment from ABC’s GMA came by our booth at the show to discuss our products – USDA organic ‘popped’ apple chips available in 5 flavors – Yogachips – and they decided to feature them based on the fact that our products have no added sugar. It was a common scenario of being at the right place at the right time, and we fit the bill perfectly. Moreover, the combination of a superior product that speaks to the market and the right voice to get the word out to the public got us featured on GMA”.


yoga